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Our History – Salescaster® Since 1950

Vintage Salescaster Model 30 moving-message display with illuminated MOVING MESSAGE text and exposed belt mechanism
Salescaster® Model 30 moving-message display and belt mechanism. Select the photograph to enlarge.

Salescaster® Displays Corporation

Salescaster® is a long-established American company founded in 1950 by a World War II veteran. Salescaster® pioneered the design and development of indoor electromechanical moving message displays. We manufactured these early visual communication displays.

Salescaster® Innovation — TAPE-O-GRAM (1957)

Salescaster’s early innovations included TAPE-O-GRAM, an electric advertising sign system that reproduced messages using a continuous perforated belt. First used commercially in 1957, TAPE-O-GRAM received U.S. Trademark Registration No. 677,619 on April 28, 1959.

This historical registration reflects Salescaster’s longstanding involvement in electric advertising signs and message display technology.

Historical TAPE-O-GRAM trademark registration issued April 28, 1959 to Salescaster Incorporated
Original TAPE-O-GRAM Trademark Registration — April 28, 1959. Select the image to enlarge.

In 1980, we expanded our product range to include programmable LED displays. Today we design and manufacture electronic LED message displays and systems for industrial, commercial, security, safety and public awareness applications.

Salescaster® is known for our expertise and customer relations, a cornerstone of our core business philosophy. Our highly visible, commercial-grade LED displays support workplace communication, production monitoring and safety messaging.

High Priority Applications

Emergency Mass Notification Systems

Emergency Mass Notification Systems used to safeguard buildings and facilities:
Highly visible LED emergency signage communicates emergency information, instantly notifying people facing danger related to lockdowns, terrorism, active shooting incidents, weather events and security breaches.

Production Counters and Performance Displays

Show real-time production data to improve workflow in factories. 
This can help teams monitor production progress and communicate on the factory floor.

Time and Temperature LED Signs

Salescaster® Time and Temperature LED signs offer an outdoor signage option with durable aluminum cabinet construction.

Salescaster® — serving customers since 1950

Today we offer message display systems manufactured in North America at competitive prices. Our core business values and specialized experience focus on customer service and consultation.

Experience

With Salescaster® you benefit from our solid experience dating back to 1950. Specializing exclusively in the LED sign industry, we are trained to listen carefully to the needs of our customers. We are a solid choice for your sign applications. Our strength today is the result of our history and fundamental core values.

Integration

Explore our Production Counters and Industrial ANDON Boards. Contact Salescaster® to discuss integration requirements for your application.

Software usability

The software interface is an important part of your display system. Contact Salescaster® to confirm current software options, operating-system requirements and training availability for your selected display.

Compatibility

Contact Salescaster® to confirm compatibility between your HMI or SCADA application and the selected Industrial Display. Discuss the software, communication interface and display configuration before specifying a system.

Versatility

Our Indoor and Outdoor LED signs are offered in a variety of sizes, cabinetry and configurations. We bring to market over 100 sizes ensuring our customers’ choice of display height and display length. We offer a 5-year outdoor LED warranty plan.

Reliability

Designed for continuous use, our signs are manufactured in North America. Our quality assurance program supports product reliability and durability.

Upgrade path

Contact Salescaster® to review firmware, control software and upgrade options for your existing display system.

Visual design rendering

Send us pictures and videos of your applications and we will suggest affordable solutions for your visual communication needs.

Salescaster® is experienced in helping customers define their needs and refine their ideas. We understand that every business has unique communication needs and priorities. Call 800 346-4474 and speak with our team about your visual communication requirements.