200 Series
Compare the Salescaster® Alpha 215R, Alpha 215C, and Alpha 220C indoor LED message displays. The Alpha 215R features red LED characters, while the Alpha 215C offers tricolor messaging. Both Alpha 215 models display 15 characters. The Alpha 220C provides 20-character tricolor messaging. All three models feature 2.1-inch characters.
Compare Alpha 215 and Alpha 220C LED Displays
| Specification | Alpha 215 Series | Alpha 220C |
|---|---|---|
| Character height | 2.1″ | 2.1″ |
| Characters displayed | 15 | 20 |
| LED colors | Red or tricolor | Tricolor |
| LED matrix | 7 × 90 | 7 × 120 |
| Viewing distance | Up to 100 ft | Up to 100 ft |
| Cabinet length | 28.9″ | 37.7″ |
| Communication | RS232 / RS485 | RS232 / RS485 |
| Ethernet | Optional adapter | Optional adapter |
Alpha 215 Series Indoor LED Display

Designed for light industrial, commercial and office use, the 215 Series displays 15 characters. Choose red-only messages with the 215R or red, green and amber tricolor messages with rainbow effects.
- Character height: 2.1 inches
- Characters on screen: 15
- LED colors: Red or tricolor
- LED matrix: 7 rows × 90 columns
- LED pitch: 0.3 inch
- Viewing distance: Up to 100 feet
- Case dimensions: 28.9″ L × 4.5″ H × 2.1″ D
- Weight: 6.25 lb
- Networking: RS232, RS485 and optional Ethernet adapter
Alpha 220C Indoor LED Display

Choose the 220C for 20 on-screen characters and tricolor indoor messaging. It supports 2.1-inch characters, RS232 and RS485 networking, and an optional Ethernet adapter.
- Character height: 2.1 inches
- Characters on screen: 20
- LED colors: Tricolor
- LED matrix: 7 rows × 120 columns
- LED pitch: 0.3 inch
- Viewing distance: Up to 100 feet
- Case dimensions: 37.7″ L × 3.8″ H × 2.9″ D
- Weight: 5.25 lb
- Networking: RS232, RS485 and optional Ethernet adapter
Message Control and Networking

Messages are entered through a remote control keyboard or from your desktop PC with optional AlphaNET Software. The Alpha 215 Series and Alpha 220C offer RS232 and RS485 communication. Ethernet connectivity requires an optional compatible adapter. Confirm communication requirements for the specific display configuration.
For additional technical information, explore our AlphaNET Software and ALPHA Sign Communication Protocol pages for compatible display programming and communication options.
For larger scrolling-message installations, including financial news, sports information, and custom architectural displays, explore our LED News Tickers.
For hallway announcements, student activities, and campus communication, explore our School LED Signs & Electronic Marquees.
Indoor One-Line LED Display FAQs
What is the difference between the Alpha 215 and Alpha 220C?
The Alpha 215 Series displays 15 characters and is available in red or tricolor versions. The Alpha 220C displays 20 characters and uses tricolor LEDs. Both feature 2.1-inch characters.
Can these LED displays connect to a computer?
Yes. The Alpha 215 Series and Alpha 220C offer RS232 and RS485 communication. Ethernet connectivity requires an optional compatible adapter. Confirm the interface and software requirements for your particular installation.
Can multiple displays operate on a network?
Multiple compatible displays may be connected as part of a networked messaging system. The configuration depends on the display models, communication interfaces, and any required adapters.
What software is available to program these displays?
AlphaNET software is an option for compatible ALPHA displays. Confirm the display model and computer operating-system compatibility before selecting software.
The Salescaster® Advantage
We are experienced in helping customers define your needs and refine your ideas. We also understand that every business has unique needs and priorities. Call 800 346-4474 for a fresh approach to Dynamic Visual Communication.
